One of the factors we love BMW is the design and the oldest design prize this year 2013/2014 goes to next BMW models: BMW 3 Series Gran Turismo, the MINI Paceman, the BMW R 1200 GS, the BMW Pininfarina Gran Lusso Coupé as well as the film “The BMW Concept Ninety Story”.
The GOOD DESIGN™ Award is the world’s oldest design prize and ranks as one of the most distinguished accolades in this field. Founded in Chicago in 1950 by architects Eero Saarinen, Ray and Charles Eames and MoMa curator Edgar Kaufmann Jr., it is presented by the Chicago Athenaeum: Museum of Architecture and Design in cooperation with the European Centre for Architecture, Art Design and Urban Studies. For more than 60 years, this coveted prize has been awarded to designers and manufacturers in recognition of exceptionally innovative and visionary products, concepts and ideas that go beyond the normal horizons of everyday product design.
In the category “Transportation 2013”, the BMW 3 Series Gran Turismo, the MINI Paceman, the BMW Pininfarina Gran Lusso Coupé and the BMW R 1200 GS got this the prize.
The “Graphics/Identity/Packaging 2013” category, meanwhile, saw honours go to the film “The BMW Concept Ninety Story”.
I must underline the fact that Chicago Athenaeum received thousands of submissions from 48 countries and more than 700 products for participation were selected by jury. 2013/2014 GOOD DESIGN yearbook will have winners published there.
BMW 3 Series GT is a different car from others because of its design and exterior, it has sporty look with the doors with frameless windows and combines functionality of a touring car.
The MINI Paceman is the first Sports Activity Coupe in the premium small and compact car segment. Its combination of sporty design, a coupe-like silhouette and a lounge-like interior make the MINI Paceman a pioneer in the urban traffic scene.
The BMW R 1200 GS captured attention of jury due to its design with athletic look.
BMW and Pininfarina are two of the most tradition-swathed names in the motor industry. Each is in equal measure a byword for cutting-edge technology coupled with style, dynamism and aesthetics.
BMW Pininfarina Gran Lusso Coupé was created in partnership with Italian Pininfarina design house. The car looks elegant but in the same time powerful and aggressive. It not only looks aggressive but it is with V12 engine and 21 inch wheels. The interior is awesome and luxurious but the same time practicality is present.
Awards for design is not something new for BMW, for example last year they took prize for BMW 6 Series Gran Coupe, BMW 3 Sedan,BMW M6 Coupe, Mini Roadster and BMW M5.